SoftwareCy Podcast
We talk business, entrepreneurship and marketing with special guests!
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Episodes
Tuesday Apr 01, 2025
Tuesday Apr 01, 2025
In this power-packed episode of the SoftwareCy Podcast, we sit down with Christos Orphanides, a leading expert in restaurant marketing in Greece and Cyprus. 🇬🇷🇨🇾
Christos shares his incredible journey, from dropping out of university and selling books door-to-door to building one of the top marketing agencies in the region.
Join us as we uncover the secrets to successful restaurant marketing, including:
Why most restaurants fail at marketing
The immense power of niching down
Proven strategies to attract and retain customers
How to leverage social media for maximum impact
The mindset and values needed to scale your business
Christos provides actionable tips and real-world insights that any business owner in the food and beverage industry can use to boost their revenue and customer base.
Whether you're a restaurant owner, marketer, or entrepreneur, this episode is packed with valuable information you won't want to miss!
Chapters:00:00 - Intro01:47 - Christos's Story03:45 - Why Online Marketing?06:51 - Early Ventures12:11 - Niching Down17:11 - Why Restaurants?20:07 - Marketing vs. Operations22:34 - Ideal Client27:44 - 3 Ways to Grow Revenue32:36 - Video Strategy40:33 - Paid Ads45:56 - Don't Be Cheap47:57 - Team Structure50:18 - Business Values54:05 - Daily Schedule56:57 - Staying Updated58:40 - Software
Resources & Links:
🌐 SoftwareCy: https://softwarecy.com📌 Software.io LinkedIn AI Software: https://softwarecy.io📌 CopeMember: https://copemember.com🔗 Follow Us:
📸 Instagram: https://www.instagram.com/software_cy/
📘 Facebook: https://www.facebook.com/softwarecy/
🎵 TikTok: https://www.tiktok.com/@softwarecy
Restaurant Marketing Gr Instagram: https://www.instagram.com/restaurantmarketing.gr
Christos Orphanides Instagram: https://www.instagram.com/christos_orphanides
Christos Orphanides Facebook: https://www.facebook.com/ChristosOrfanides
Christos Orphanides Websites: https://restaurantmarketing.gr and https://mangomedia.gr
Saturday Mar 15, 2025
Saturday Mar 15, 2025
In this episode of the SoftwareCy Podcast, we sit down with Alexander, a wealth management expert who turned a devastating €150,000 loss into a story of triumph and mastery. With a background in German securities and Swiss hedge funds, Alexander shares his insights on achieving true freedom through wealth management, overcoming failure, and living life on his own terms. Join Sergios and Xenios Charalambous as they uncover the secrets to Alexander's success, his daily routines, and his unique perspective on the financial markets.
Chapters:
- 📢 00:00 - Introduction
Welcome to the SoftwareCy Podcast with Alexander, a wealth management expert with a remarkable story of resilience and achievement.
- 🔥 00:01 - What Do You Need the Money For?
Alexander challenges the common pursuit of wealth for material possessions and emphasizes the importance of time freedom.
- 💡 01:30 - Meet Alexander
From working in German securities and Swiss hedge funds to managing his own funds, Alexander shares his fascinating background and journey to independence.
- 🚀 03:39 - A Day in the Life of a Wealth Manager
Alexander details his daily routine, emphasizing early wake-ups, financial market activity, and prioritizing health and well-being.
- 💰 07:32 - The €150,000 Loss That Changed Everything
Alexander recounts the devastating loss of €150,000 and how it became a catalyst for personal growth and transformation.
- 🎤 16:27 - The Butterfly Effect: From Failure to Self-Development
Alexander describes his journey of self-discovery, mindset shifts, and the pursuit of knowledge after his financial setback.
- 📺 17:39 - From Intern to Industry Insider
Alexander shares his experience as an intern at a bank, learning about market mechanics and building valuable relationships.
- 💥 19:39 - Sell Side vs. Buy Side: Ethics in Finance
Alexander discusses the ethical considerations in the financial industry and his commitment to integrity in wealth management.
- 📌 21:45 - Understanding Sophisticated Trading Strategies
Alexander delves into the complexities of hedge fund strategies and the difference between trading and gambling.
- 🌍 22:47 - The Pursuit of Time Freedom and Satisfaction
Alexander explains why he chose independence over climbing the corporate ladder and prioritizing control over his time.
- 🏡 24:12 - Experiences in the Forex Industry
Alexander shares his insights and observations from working in the forex industry in Cyprus.
- 🏙️ 26:42 - The Ethics of Selling Profit
Alexander discusses the ethical challenges in the financial industry, particularly in selling the promise of profit.
- 🚓 29:14 - Taking Responsibility: Meme Coins and Influencers
Alexander shares his perspective on the risks of meme coins and the importance of personal responsibility in investing.
- 💼 30:25 - The Importance of Having an Edge in Trading
Alexander emphasizes the necessity of having a statistical advantage and understanding the reasons behind profitable trading.
- 🎯 36:30 - Alexander's Trading Edge and Strategy
Alexander reveals his "seven building blocks" strategy and the importance of a statistically sound approach to trading.
- 📈 39:56 - Proving Success with a Public Track Record
Alexander discusses the importance of verifiable results and his publicly verified track record.
- 🤖 41:29 - Finding a Strategy That Works for You
Alexander stresses the importance of personalizing trading strategies and the challenges of copying others.
- 🏎️ 43:49 - The Love for Cars and Attention to Detail
Alexander connects his passion for cars with his detailed approach to research and understanding complex systems.
- 🚀 44:55 - Leaving the Hedge Fund World and Starting Anew
Alexander discusses his decision to leave the hedge fund industry and pursue independent wealth management.
- 💰 45:13 - Realistic Expectations in Trading
Alexander emphasizes the importance of setting realistic profit expectations and the power of compounding.
- 🎤 47:36 - The Importance of Enjoying the Process
Alexander highlights the significance of passion and dedication in achieving success in any field.
- 📺 49:10 - Combining Trading with Other Ventures
Alexander discusses the potential for combining trading with other business ventures for diversification and growth.
- 📊 51:10 - Risk Management and Diversification
Alexander explains his approach to risk management, diversification, and leveraging opportunities in the market.
- 🤖 56:26 - The Role of AI in Trading and Research
Alexander shares his perspective on the current and future role of AI in financial research and analysis.
- 💼 58:18 - Mentorship and Educating Others
Alexander talks about his mentorship program and his passion for helping others succeed in trading.
- 🎯 01:04:40 - The Importance of Focus and Planning
Alexander stresses the significance of focus, planning, and continuous learning in achieving success.
- 📈 01:08:11 - Holding Students Accountable
Alexander explains how he keeps his students accountable and provides a structured learning framework.
- 📚 01:08:59 - Book Recommendations
Alexander recommends books on mindset and trading, including works by Wayne Dyer and "Market Wizards."
- 🏎️ 01:09:51 - Alexander's Car Collection
Alexander talks about his love for cars and his collection, including an Aston Martin, Ferrari, and McLaren.
- 💰 01:14:16 - The Art of Buying Used Cars
Alexander shares his strategy for buying well-optioned used cars at a good value.
- 🤖 01:18:18 - Insights on Electric Cars and the Porsche Taycan
Alexander discusses his experience with electric cars, specifically the Porsche Taycan, and the differences between electric and combustion engines.
- 🏘️ 01:22:39 - Challenges in the Cyprus Car Market
Alexander shares his observations about the car market in Cyprus and the challenges of reselling vehicles.
- 💰 01:26:06 - Criteria for a Good Car Investment
Alexander outlines his criteria for a good car investment, focusing on popularity, vehicle type, and price range.- 🚀 01:34:09 - Advice for Aspiring Traders
Alexander offers advice to those wanting to get started in trading, emphasizing patience, education, and avoiding scams.- 🔗 01:36:25 - How to Find Alexander
Alexander shares his Instagram handle and encourages listeners to connect with him online.
- 01:36:29 - Closing Remarks
Sergios and Xenios thank Alexander for his insightful contributions to the podcast.
Resources & Links:
🌐 SoftwareCy: https://softwarecy.com📌 Software.io LinkedIn AI Software: https://softwarecy.io📌 CopeMember: https://copemember.com🔗 Follow Us:
📸 Instagram: https://www.instagram.com/software_cy/
📘 Facebook: https://www.facebook.com/softwarecy/
🎵 TikTok: https://www.tiktok.com/@softwarecy
Alexander Douedari Instagram: https://www.instagram.com/alexdou/
Alexander Douedari Youtube Channel: https://www.youtube.com/@AlexDouedari
Alexander Douedari X: https://x.com/alexdouedari
Monday Jan 20, 2025
Monday Jan 20, 2025
In this episode of the SoftwareCy Podcast, we sit down with Max Tornow, an entrepreneur who went from cleaning toilets and sleeping on floors to building a global empire, renting a $12.5K/month penthouse, and leveraging AI to revolutionize business automation.
Join Sergios and Xenios Charalambous as they uncover insane stories of risk-taking, AI breakthroughs, cold traffic mastery, and the real cost of luxury living - all from someone who’s made (and lost) millions.
Chapters:
📢 00:00 - IntroductionWelcome to the SoftwareCy Podcast with Max Tornow, an entrepreneur who went from rock bottom to record-breaking success.
🔥 00:03 - A Wild Start: Dinosaur Forest and Stolen BananasMax kicks things off with a wild joke and shares his incredible journey from struggling to survive to making his first million.
💡 00:30 - Meet Max TornowFrom cleaning toilets to building a global brand, Max’s transformation will blow your mind.
🚀 01:32 - The Reality of Becoming an EntrepreneurIs success really possible for everyone? Max shares his hard truths about online business.
🎮 04:08 - VR, AI, and the Future of TechA deep dive into cutting-edge tech, including Apple’s Vision Pro and AI-driven innovations.
🛫 06:01 - The Ultimate Travel WorkstationHow VR technology is revolutionizing productivity and entertainment for entrepreneurs.
📈 09:06 - From Musician to MillionaireMax reveals how he went from dreaming of rock stardom to building a 7-figure business after a devastating injury.
💰 13:05 - From Broke Student to 7-Figure CoachHow dating advice forums unexpectedly led to his first coaching business.
🎤 17:22 - Public Speaking & The Power of Social ProofThe first time Max held a seminar—sparking a cult-like following.
💸 20:45 - Moving to Miami & Working for FreeHow Max worked unpaid, stole bananas, and slept on floors just to learn from the best.
📊 25:19 - Marketing Secrets That Made MillionsMax shares the exact strategies that took his digital coaching business to record-breaking levels.
📺 30:00 - Meeting Tai Lopez & The YouTube TakeoverBehind-the-scenes of working with Tai Lopez, Owen Cook, and viral marketing.
💥 36:00 - The Natural: Breaking Records & Making HistoryHow Max’s coaching program became the #1 best-selling product in its category.
📌 45:00 - Making His First Million DollarsThe exact moment Max realized he hit 7 figures and how he stayed in the grind.
🌍 50:00 - From Hustle to BurnoutThe darker side of success—dealing with travel exhaustion, stress, and fame.
🏡 58:00 - Why Max Left Austria & Moved to UkraineHow burnout and constant recognition pushed Max to leave his home country.
💎 01:00:44 - From Sleeping on the Floor to Luxury LivingHow Max went from nothing to owning four properties and luxury offices.
🏙 01:01:42 - The $12.5K Penthouse in KievThe story of renting a $12.5K/month penthouse in cash and why it was a mistake.
🛁 01:02:03 - The $15K Jacuzzi DisasterWhy Max installed a rooftop Jacuzzi that ended up flying off the balcony.
🚓 01:02:24 - SWAT Teams, Ministers, and High-Profile NeighborsLiving among footballers and politicians, and the craziest security raid.
💼 01:06:07 - The Cost of Living in Luxury Without Being ThereSpending $12.5K/month on an apartment he barely lived in—the realization that changed everything.
🎯 01:14:57 - From Dating Coaching to Business MentorshipThe biggest career transition that led to multi-million-dollar success.
📈 01:17:13 - The 2-Year Struggle to Crack Cold TrafficWhy it took 2 years of stress and failures to make paid ads work.
🤖 01:26:07 - The Power of AI in Content & SalesHow AI is replacing sales teams, automating DMs, and creating content in seconds.
💵 01:33:48 - A Smaller Team, Bigger Profits with AIHow Max cut his team in half while increasing revenue.
🎯 01:49:10 - The $100K Mentorship with Tai LopezMax reveals what Tai Lopez taught him about branding and scaling.
🎭 01:52:40 - Tattoos, Branding & Public PerceptionHow Max’s unique branding (and tattoos) actually increased sales.
🏎 02:07:00 - Racing Nürburgring & Facing FearMax’s terrifying first race and why pushing through fear leads to success.
🚀 02:10:40 - Closing Thoughts: Fear, Business, and GrowthMax’s final thoughts on how to use AI, cold traffic, and smart scaling to win in business.
Resources & Links:
🌐 SoftwareCy: https://softwarecy.com📌 Software.io LinkedIn AI Software: https://softwarecy.io📌 CopeMember: https://copemember.com
🔗 Follow Us:📸 Instagram: https://www.instagram.com/software_cy/📘 Facebook: https://www.facebook.com/softwarecy/🎵 TikTok: https://www.tiktok.com/@softwarecy
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
In this episode of the SoftwareCy Podcast, we sit down with Stefan to uncover the mindset and strategies that took him from Germany to achieving success in paradise.
🏝️ Learn how vision, determination, and innovation helped him break through challenges and build something extraordinary.
💡 What to Expect:
Insights into Stefan's journey from Germany to success 🌟
The mindset shifts that made it all possible 💭
Tips for entrepreneurs and innovators looking to create their own path 🚀
Chapters: 00:00 - Introduction01:32 - Stefan’s Journey from Germany to Paradise04:08 - Mindset Shifts for Success06:27 - Building Innovative Solutions with SoftwareCy11:44 - Leveraging AI and LinkedIn Automation21:32 - Entrepreneurial Insights and Lessons25:10 - Future Plans and Big Projects Ahead49:22 - Closing Reflections
✨ Explore Our Brands:
SoftwareCy: https://softwarecy.com
Software.io LinkedIn AI Software: https://softwarecy.io
CopeMember: https://copemember.com
📲 Follow Us for More Updates:
Instagram: https://www.instagram.com/software_cy/
Facebook: https://www.facebook.com/softwarecy/
TikTok: https://www.tiktok.com/@softwarecy
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#Entrepreneurship #Mindset #SoftwareCy #SuccessStories #BusinessInnovation #Cyprus #Germany #GermanytoCyprus
Friday Jan 03, 2025
Friday Jan 03, 2025
In this premiere episode of the SoftwareCy podcast, we take you through an inspiring entrepreneurial journey. Join Sergios and Xenios Charalambous.
Chapters:
00:00 - IntroductionWelcome to the SoftwareCy podcast. First-ever episode introduction.
01:32 - Starting SoftwareCyTaking a look back at the beginnings of SoftwareCy.
02:00 - Transition to Online BusinessMoving from London to Cyprus and starting an online business.
04:08 - First Big Success in DubaiFlying to Dubai and making the first £10,000 online.
06:27 - The Role of SEO in Early SuccessHow SEO contributed to SoftwareCy's growth.
06:46 - MLM Systems EraDeveloping MLM systems for Chinese clients.
07:19 - Changing Trends in MarketingAdapting to market changes and the role of SEO today.
09:06 - Building the First LMSHow a fitness client inspired the first learning management system.
11:44 - Developing LinkedIn Outreach SoftwareAutomating LinkedIn outreach using AI.
21:32 - The Future of SoftwareCyPositioning SoftwareCy as a holding company with diverse ventures.
25:10 - Transition to AI and New OpportunitiesExploring AI-based opportunities and transitioning to software focus.
49:22 - Closing ReflectionsAdvice for software entrepreneurs and future plans.
SoftwareCy: https://softwarecy.com
Software.io Linkedin Ai software: https://softwarecy.io
CopeMember: https://copemember.com
Follow Us:Instagram: https://www.instagram.com/software_cy/Facebook: https://www.facebook.com/softwarecy/TikTok: https://www.tiktok.com/@softwarecy